Strategy Development
The online marketing plan presents the blue print for the company’s online marketing strategy. The plan will define the scope, deliverable and type of activities needed for the business client. Working together with the business marketing team the online plan should complement the organization’s overall marketing plan.
Suntrader Networks offers an online marketing plan development service suitable for any business client in any industry. The plan will encompass the necessary components (below) allowing business client to manage their own online marketing strategy or outsource all or parts of the activities to third party vendors.
The online marketing plan will be based on the following structure:
- Online Marketing Objectives (Target market, Success Parameters, Leads/Clicks)
- Current Position (Ranking, search engine visibility, site issues)
- Competition Analysis (Industry and Competitive Analysis)
- Budgeting (Estimated budget requirements)
- The Online Marketing Mix
- Search Engine Marketing
- Organic Search Engine Optimization
- Search Engine Advertising
- Keyword Analysis and Traffic Projections
- Site Submissions
- Link Strategy
- Content Development
- Online Media Management
- Industry Portals Advertising Rates
- Lead Generation Campaigns
- Sponsorships and Online Promotions
- White paper and Content Advertising
- Email Marketing
- Online Press and Branding
- Press distribution
- Mini Site Development
- Article Submissions
- Whitepaper Publishing
- Newsletter Development
- Blog Development
- Affiliate Marketing (optional for retail and B2C clients)
- Outsourced VS In House
- Affiliate Program Development
- Webmaster Recruitment
- Affiliate Program Promotion
- Search Engine Marketing
- Evaluation – Establishing measurement parameters, performance reports and a review schedule
Clients
Suntrader Networks serves a wide range of industries, each with its unique online marketing and custom web development requirements. The following is a partial list of clients and a brief summary of the services we provide for each of them.
Icentered is a blog about user centricity, user controlled data and privacy, and a paradigm shift towards a clean and transparent web ecology, based on a new pact of interactions between the participants in the digital food chains. Suntrader built, customized the WordPress blog and provides Internet marketing consulting services. Read the testimonial.
Daniel Kligler IP Services is a leading law office in the field of Intellectual Property (IP) and patents. The site was built by Suntrader’s web development team (Noo.co.il) on a customized, search engine friendly, content management system.
GreenProphet.com is a leading environment news site reporting on the Middle East, Israel and the Arab world. Read the testimonial.
Glooq is a powerful email enhancement application that makes every email you send a powerful, viral, low cost marketing tool. The application allows you to include a banner or graphic to every email you send effectively turning it into a lead generator. Suntrader Networks offers Glooq advanced marketing services, PR management, and overall strategic consultation.
Dr. Aloni runs a successful clinic in Israel for sexual therapy. Suntrader took Dr. Aloni’s old site, written in ASP, and rebuilt it in WordPress (check out the web development service Noo), for better performance, usability, and search engine optimization. We’ve also provided a complete makeover for the front-end design.
Lisa Goldman is a Canadian journalist living in Tel-Aviv, Israel. She has a very popular blog, which offers in-depth coverage of the Israeli landscape and culture. Suntrader designed and built Lisa’s new blog and then imported the content from a different blog platform to the new location. Read the testimonial.
eSnips is a social network dedicated to file sharing. Add friends, upload content, and rate your contacts’ unique files and folders. eSnips takes advantage of Suntrader’s specialized online marketing services. Read the testimonial.
Orantech Technologies is a leading force in automation solutions and interface development. It is a sister company of Orantech Management Systems Ltd. Suntrader Networks helped Orantech with search engine advertising and online marketing consulting services for a new line of products. Read the testimonial.
Feng Shui (Ran Ben Eli) is the leading Feng Shui, Caligraphy and Chinese Astrology site in Israel. The website is managed by Ran Ben Eli, a leading personal and organizational consultant. The site has recently been redesigned and Suntrader Networks is providing ongoing online marketing consulting services, including Search Engine Optimization, Social Media Marketing (SMM) and Online Press and Branding.
King Solomon Legend is a new age site, the provides information on the inspirational history and background of King Solomon. The site provides in depth background and historical articles on the known King and the Seals and Amulets that are made today based on his wisdom. Suntrader Networks was contracted to provide end to end marketing services, online marketing consulting, Search Engine Marketing, online press development and ongoing Internet strategy management.
Hooqs is an innovative technology start up in the area of mobile content. The company offers a free service that allows users to create, manage and share video and music content on their cell. Suntrader provides ongoing marketing strategy development that includes search engine optimization, search engine advertising, social media marketing and more. Read the testimonial.
Active Links IP is a company that is involved in selling and buying of IP and Patents in technology and Internet related industries. Suntrader provides ongoing Internet consulting, online marketing services, paid advertising, SEO and social media marketing. Read the testimonial.
Goldenrod Financials is a financial consulting company that offers debt financing and debt consolidation services to the business community in Israel. The company required online marketing consulting services and Internet strategy development.
AmuletGifts.com is an online store offering unique amulets, talisman and charm jewelry. This ecommerce development project was managed and developed by Suntrader Networks. The company provides all ongoing online marketing services including Search Engine Marketing, Media Management and Online Press.
Natucor manufactures a line of best of breed natural health supplements. Based in South Africa, Natucor needed Search Engine Marketing services and Internet Consulting. Suntrader Networks provides ongoing Search Engine Optimization services and Search Engine Advertising services for the company.
Lara Levi Jewelry is the corporate and international wholesale site for the jewelry artist Lara Levi. The site is an online gallery that includes a custom developed wholesale system (login protected) that allows retailers and wholesalers to make their orders online. Suntrader Networks provided Web Development and Online Marketing Consulting services.
Tactivision is an Israeli IT and Computer services company for small and medium size business. The company also provides advanced remote customer support services to its diverse client base. Suntrader Networks provided Advanced Web Development services, Internet Consulting and ongoing Search Engine Marketing services.
NaturalBuy.com is a blog developed by Suntrader Networks for the natural, health and new age industry. The blog is a natural, health and organic news blog that features articles, pictures and blog feeds. Suntrader provided Blog and content development services and Search Engine Optimization services for the site.
Logia Mobile Content Group is a leader in cellular content development, content management products and services for the cellular market. The company offers a wide range of best of breed services and products for major global cellular carriers and operates several leading content portals and web based applications for the cellular market. Suntrader Networks provided online strategy consulting services, search engine marketing and advanced web development services for Logia’s online web properties. Read the testimonial.
NathanHalpern.com is a gallery site for the ceramics artist, Nathan Halpern. Suntrader Networks provides Web Development and Internet Consulting services.
MostOriginal.com is an online art boutique, handmade jewelry and unique gifts store. The client needed a search engine friendly ecommerce site development and a complete online marketing plan. Suntrader Networks developed the site and provides all online marketing services including search engine marketing, Online Media Management, Online Press and Internet Consulting.
8Hands.com is a web based application that allows the user to access all the major social networks, MySpace, Blogs, Flickr, YouTube and others from a single free application. Suntrader Networks assisted in the early stages of the project planning, consulting on online marketing strategy, brand development, online media management and blog development. Read the testimonial.
Manpower Israel is part of the Manpower Group, a fortune 500 global human resources solution provider. After the company changed to a new logo and with its development of a new site and online presence it needed help with search engine marketing. Suntrader Networks provided Search Engine Optimization consulting, Search Engine Advertising and consulted on search engine friendly web development and coding for the Manpower.co.il site.
Southwest Retina Consultants a successful El Paso, New Mexico based medical practice specializing in the diagnosis and treatment of diseases of the vitreous, macula and retina. Suntrader Networks developed a clean corporate presence site providing information on services offered, the doctors and contact information. The site is a static search engine friendly site.
Razia Gershon Bronze Gallery is the home site for a prominent Israeli bronze sculptress with an International following. Razia’s sculptures have been presented to foreign dignitaries and collected around the world. Suntrader Networks was responsible for the search friendly web development of the artist’s website and all online marketing activities including Pay Per Click advertising, Search Engine Marketing, Online media management and online press services.
OneJerusalem.com is a web log (Blog) that offers a unique perspective of life in Israel. The 3 year old blog offers insight into Israeli life through articles, images and video. Suntrader Networks developed the blog on the WordPress platform and is responsible for all online marketing for the property including search engine marketing, pay per click advertising, online media management and content.
Heep.co.il is a community video content site that was developed for Cellcom, Israel’s leading cellular carrier. The site allows users to upload videos directly from their cellular phones. Suntrader Networks offered online consulting services during the planning and development stages of the site. Read the testimonial.
Organic India is a global organic producer and distributor of organically grown teas and herbal supplements. The company represents one of the leading organic and sustainable farming operations in the world. Suntrader Networks provides search engine marketing, online marketing consulting services and custom web development services that included developing the corporate site, the US based ecommerce store and the corporate blog TulsiPeople.com.
BestTV is a leading provider of streaming video technology, advanced IPTV and Internet TV content delivery solutions. The company received search engine consulting services prior to the launch of its new corporate website.
Comwave Communications is a Canadian communications company that offers reduced rate calling services in North America. The company needed to introduce its services and develop its market in Israel and India. Suntrader Networks developed several online marketing campaigns, sourced out the ideal locations for advertising and developed online marketing campaigns that translated to registrations and clients from these markets.
Mint.com is a free finance software that allows private individuals to manage their money online. The site just came out of Beta this October. It has been awarded PC Magazine Editor’s Choice this past June.
Red Envelope is an online store which offers personalized gifts for all occasions. The company is located in San Diego.
Internet Consulting
We believe that everything is possible. Our consulting process revolves around teaching our clients to be self sufficient when it comes to online marketing. We set them on the right track, provide them with the tools to monitor and manage their online marketing strategy and watch them grow.
We believe that an effective consulting process should leave the customer empowered and with the ability to measure and quantify results from our service.
Suntrader Networks offers a wide range of online marketing consulting services for businesses at any stage of their online presence. We bring over Ten years of online marketing experience to our clients optimizing the potential of their online presence while avoiding the pitfalls associated with trial and error mistakes.
Today Search Engine Marketing (SEM) is a popular topic when discussing online marketing. Search engines are an excellent source of targeted traffic for any business, be it Paid (Search Engine Advertising) or Organic (Search Engine Optimization).
There are always options available when looking to improve the search engine presence, these can include code modifications, development of a new section on the site, better content writing or just making better use of the available content management system. Suntrader Networks works with its clients to improve and make better use of content allowing clients to benefit from their existing web presence.
Smart Web Development saves money. Suntrader Networks provides consulting on Web Development projects. Building a web site that can be easily marketed makes the difference between a successful business presence online and poor, inefficient results online. Planning the web development project in advance with marketing in mind, makes all the difference.
We also practice what we preach, Suntrader Networks offers Advanced Web Development services for eCommerce sites, Blogs, Content Management Systems and custom projects.
Pricing packages for consulting services are based on a fixed retainer and monthly service rates or hourly based consulting sessions. On site consulting sessions are available as well.
Find out more about our consulting services; Online Marketing Strategy Development, eCommerce Consulting and Online Marketing Process Review.
